[Seattle, Washington] — Seawolf AI, a leading enterprise AI engineering firm, and Invaluable Sports Group (ISG), a premier consultancy in sports strategy and growth, today announced the launch of a joint venture designed to equip sports leaders with the knowledge and tools to confidently adopt AI.
By combining Seawolf’s proven AI expertise, trusted by Fortune 500 companies and large financial instiutions, with ISG’s deep sports business experience, the two organizations are creating an integrated Sports Division dedicated to helping departments, teams, and leagues, harness the power of AI.
“This isn’t about experimentation,” said Clay Campbell, Co-Founder of Seawolf AI. “We’ve engineered AI systems that run critical functions for Fortune 500 companies. Now we’re applying that same level of discipline and scale to sports organizations to deliver immediate, measurable impact.”
The joint venture will focus on helping the sports industry adapt to the fast-changing landscape by:
Education & Community – A platform for sports leaders to understand the real value of AI, separate hype from reality, and learn how to apply it strategically.
Targeted AI Solutions – Focused, high-impact projects addressing urgent needs in operations, fundraising, scouting, fan engagement, ticketing, and beyond.
Enterprise-Wide Implementation – Holistic system design that helps organizations integrate AI across entire departments.
Sports organizations at every level, from professional franchises and leagues to university athletic departments, are navigating new financial models, rising costs, and rapidly evolving fan expectations. The Seawolf + ISG joint venture, named vibrAItion, will equip sports leaders with the knowledge and tools to confidently adopt AI.
“Make AI simple. Make sports smarter,” said Josh Delander, CEO of Invaluable Sports Group. “We’re converging two rapidly changing industries. Leaders need solutions that reduce costs, generate revenue, and streamline operations. By joining forces, we’re helping sports leaders leverage AI to stay ahead in a highly competitive marketplace.”
About Seawolf AI
Seawolf AI is an enterprise AI engineering firm that builds production-ready systems, trains internal teams to become AI-native architects, and helps leadership operationalize AI strategy at scale. With solutions deployed across finance, telecom, education, and more, Co-founded by Clay Campbell and Eddie Antuna, Seawolf delivers high-impact AI solutions.
About Invaluable Sports Group
Invaluable Sports Group is a strategic consultancy that advises organizations navigating the evolving landscape of sports. Led by Josh Delander, ISG brings deep expertise in growth strategy, innovation, NIL, and business development across the sports industry.
Contact:
Annie Brown
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